Bidding Methods For Platforms Outside Of Google
If you are a consistent reader of PPC Hero, then you’ve read up on in-depth bidding strategies for the Search Network in Google and Bing. But what are the best strategies to utiliz...
ppchero.com/bidding-methods-fo...
The European Performance Marketing Landscape: 4 Countries to Focus On
Home to at least half a billion people who speak at least 24 different languages, Europe is a strategic market for advertisers. What’s more, the number of mobile users and purchase...
tune.com/blog/european-perform...
How the Perfect Name Changes Everything
Take a look at the image we chose for this post. Ten years ago, any woman reading this would have looked at the woman’s hair and thought, “Oh, her roots are growing out.” If a wo...
copyblogger.com/naming-your-pr...
Affiliate Marketing – One of Top Customer Acquisition Methods
For a long (in fact, way too long of a) time affiliate marketing experts did not have a seat the CMO’s table when digital strategy was discussed and online customer acquisition c...
amnavigator.com/blog/2015/11/1...
Google Releases New Tools In Time For the Holiday Season
The holiday season is upon us and Google has some early gifts for retailers – new shopping campaign optimization features in AdWords. Despite Black Friday and Cyber Monday driving...
ppchero.com/google-releases-ne...
How to Beat the ‘Blank Stare’ and Get Customers Fired Up with Your Sales Copy
Have you ever felt as though you’re giving it your all when writing about your products or services, but readers (ones you know would make perfect customers) just don’t seem to “ge...
copyblogger.com/hp-sales-copy/
How Critically Acclaimed Literary Scholar Jonathan Gottschall Writes: Part One
Mr. Gottschall is the author or editor of seven books, including The Storytelling Animal — a New York Times Editor’s Choice Selection and a finalist for the LA Times Book Prize — a...
copyblogger.com/wf-gottschall-...
7 Straightforward Steps to Superior Blog Posts and Podcasts
If you’re actively creating content, you’ve probably noticed that “waiting for inspiration” doesn’t tend to work all that well. In this episode of Confessions of a Pink-Haired Ma...
copyblogger.com/cp-superior-co...
Why It’s Not Always About the Money
Today’s guest on Hack the Entrepreneur is a black belt in Tae Kwon Do, professional blogger, podcaster, and an entrepreneur. Shockingly, he’s also an engineering director for the...
copyblogger.com/he-steve-chou/
3 Reasons Why Great Writers Always Work Alone
Collaboration is all the rage these days. It’s implied in many words and phrases we love to hate: There’s no “I” in “team!” Let’s brainstorm! Crowdsourcing! And it seems...
copyblogger.com/great-writers-...
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