Affiliates, Guinea Pigs and Conversion Rate Optimization
Build it and they will come” has been a wrong approach to website promotion and online marketing in general, and way wrong of an approach to affiliate program management in particu...
amnavigator.com/blog/2013/07/1...
5 Quick Things You Can Do This Week to Fix Your Marketing
Most of the time, “quick fixes” are bogus. Magic systems to make $100K a year in five minutes a day? Bogus. Eating plans to lose 20 pounds this week? Bogus. Five-second techn...
copyblogger.com/marketing-quic...
Brand.com Reviews How To Save Face Online
Now this was a bit ironic about brand online reputation management. I was just having a conversation with SEO Bitch yesterday and at the same time reading some Brand.com reviews ab...
shoemoney.com/2013/07/18/brand...
Save Time With The Ten Minute PPC Audit
It’s series week on PPC Hero and we continue our run-down of time-saving techniques we’ve adopted in the past 12 months. This week Eric has already looked at building out your acco...
ppchero.com/save-time-with-the...
How to Synonymize on SmartCJ via Command Line
Share Tweet LinkedIn 0shares cd your_domain/scj/bin; env HTTP_HOST=yourdomain.com php rot.php synomize_all_descriptions=true Note that it takes some time, list of synonyms i...
iamattila.com/nerdy-stuff/how-...
The Second Coming of Affiliate Marketing
It seems that a huge segment of the online content industry that had been previously vilified by “respectable” online “journalists” (use of quotation marks intentional and appropri...
copyblogger.com/affiliate-mark...
FTC Gets Aggressive in June
June was a banner month for the Federal Trade Commission’s (FTC) aggressive campaign to hold non-marketers liable for the misdeeds of their marketing clients. No sooner had the ink...
shoemoney.com/2013/07/17/ftc-g...
Cost of Recruiting Affiliates vs "Retaining" Them
An interesting question came to me from a student who is working on a thesis where he compares affiliate marketing to (direct) social media marketing. He wrote: I am trying to f...
amnavigator.com/blog/2013/07/1...
PPC Hero Celebrates Christmas in July: Free Webinar!
As busy as the holiday rush we all know and love is, for most marketers the rest of the year is busy too. That makes it hard to plan very far ahead, and you risk having to scramble...
ppchero.com/ppc-hero-celebrate...
The 3 Core Elements of Good Storytelling (And Why Your Business Needs Them)
Think of a story, any story. How about Cinderella, for instance. If you remember it, what does that story bring up right away in your mind? If we examine the Cinderella story...
copyblogger.com/cinderella-con...
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