How To Transition Between PPC Managers [New...
While transitioning between account managers can be stressful and sometimes unplanned, it can also be an opportunity to reinforce your relationship with the client and breathe new...
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Case Study: How We Turned a Client from Near Loss to Best...
My account team was recently assigned a new client. The relationship appeared to get off to a good start with clear goals established and performance on target towards meeting thos...
ppchero.com/case-study-how-we-...
Here’s How Master Brand Storyteller Bernadette Jiwa Writes
Not many people can claim they single-handedly created the new marketing model for the 21st century. And did it simply with a five-column graph called The Difference Map. Well, B...
copyblogger.com/how-bernadette...
GetApp Achieves Ultimate Tracking Reliability with HasOffers
Founded in 2010, GetApp is the leading independent cloud apps marketplace—helping businesses to discover, compare and review the best B2B cloud applications. Supporting millions of...
tune.com/blog/getapp-achieves-...
Volume or Return? - Where to Focus PPC Performance for...
As Hanapin’s Senior Digital Advisor, I have the distinct pleasure of helping new brands partner with our team on a daily basis. One of the key questions we ask day one is: “What’s...
ppchero.com/volume-or-return-w...
Split-Testing 101: How to Know Which Words Work
The difference between the right word and the almost right word is the difference between lightning and a lightning bug. ~ Mark Twain That Twain guy was pretty smart. But he had...
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Unleash a Surge of Email Subscribers from Your Guest Posts With This Simple Landing Page Strategy
Ever wanted to know how you can gain more email subscribers when you guest post? You work hard to establish connections with editors. You share your most valuable tips. You polis...
copyblogger.com/guest-post-lan...
7 Steps That Will Hook Your Audience through the Magnetic Force of Fascination
Throughout your journey to overcome online obscurity, you produce a lot of content. Content marketing is about making a connection with your audience and building relationships....
copyblogger.com/fascinating-co...
2015: It’s a Mobile Marketing World [Infographic]
Mobile marketing is on the rise and quickly becoming the norm. For those of you who are still unsure whether or not to invest in mobile for your 2015 performance marketing strategy...
tune.com/blog/2015-its-a-mobil...
Harness The Power Of PPC and SEO for Insane Landing Page...
Are you faced with the dilemma of determining how to maximize and optimize your limited online marketing budget? What tactics should you use, PPC or SEO? The answer is both. PPC an...
ppchero.com/harness-the-power-...
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