Amazon, Overstock Appeal to US Supreme Court Over NY Affiliate Tax
Yesterday afternoon the Executive Director of the Performance Marketing Association (PMA), Rebecca Madigan, has emailed out an important “PMA Alert.” Right at the outset of it she...
amnavigator.com/blog/2013/07/2...
Heading to SMX East? Here’s How to Save $400
Are paid search or SEO important parts of your content marketing strategy? If so, you’ll want to take a look at Search Marketing Expo — SMX East — taking place in New York City fro...
copyblogger.com/smx-east-2013/
The Deceptively Simple Steps to Persuasive Writing That Works
A few weeks ago, I wrote about some ways you can keep your reader’s attention. But I didn’t mention one of the most important techniques — one that requires no particular writing a...
copyblogger.com/subheads/Why B2B Brands Need to Create Long-Form Content
Brands must learn to master the art of short-form storytelling. Technology enables it; and consumer attention spans demand it. Whether it be a 6 to 15 second video, a single...
copyblogger.com/b2b-content-ma...
Are you a Social Media Star? I hope not!
In case you haven’t heard the news, there is currently a casting call for Social Media Stars reality show (yes, really). Because apparently watching people tweet and pin all day i...
shoemoney.com/2013/07/23/are-y...
Blogging & Personal Brand: The 5 C’s
Advertisement Your personal brand and name in this digital world has become more important than ever. Information about your history and reputation are just a Google search away....
dukeo.com/blogging-personal-br...
How To Deal With Client Tracking Issues
Working at a PPC agency has provided me experience with clients ranging in tech-savviness and web development resources. It’s not uncommon for tracking issues to develop, and it’s...
ppchero.com/how-to-deal-with-c...
Christmas in July Webinar Recording
Check out last weeks webinar, “Christmas in July.” As busy as the holiday rush we all know and love is, for most marketers the rest of the year is busy too. That makes it har...
ppchero.com/christmas-in-july-...
RLSA & Why Tablet Targeting Isn't Dead
Today’s post is brought to you by PPC Hero Ally Thomas Hertkorn. Thomas is currently Head of SEM at Netlead GmbH & Co. KG, SEM in Berlin (Germany), specializes in PPC consultin...
ppchero.com/tablet-targeting-i...
7 Ways to Get Smart(er)
In the marketplace of products, services, and content, life is like a crowded New York City street … your prospect is one of seven million people stiff-arming thousands of messages...
copyblogger.com/get-smart/
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