Emerging Formats For Mobile App Install Ads
Over the past several months a number of major players in the mobile marketing space released new mobile app install ad formats designed to simplify the user experience and encoura...
tune.com/blog/emerging-formats...
One Million Ways to Define a Conversion: The A-Z Guide
Did you know that there are currently twenty-seven different columns containing the term “Conversion” in the AdWords interface? Were you also aware that they all have a different d...
ppchero.com/one-million-ways-t...
Steps To Always Win Your Audience’s Attention On Twitter
Share Share on Google Plus Share Share on Facebook Tweet Tweet this Pin Pin this Share Share on LinkedIn Share Share on StumbleUpon Winning your audience’s attention...
kjrocker.com/social-media-2/st...
Guide to Google AdWords - Beginner Edition
So you’ve taken the plunge into PPC. Welcome to the club! There is a lot that goes on in PPC. And it changes quite frequently, however the fundamental principles of it do not. This...
ppchero.com/guide-to-google-ad...
How I Increased My Click Through Rate By 75% With A Dynamic Countdown Timer In Adwords
Many of us are familiar with dynamic keyword insertion, where you can replace text in an ad with the keyword searched. You no doubt noticed the crazy, funny dynamic ads of ebay…...
shoemoney.com/2014/05/29/incre...
How to Plug the Holes in Your Content Funnel that Are Costing You Money
Content is not king. Yep, I said it. (This guy did, too.) In the realm of content marketing, the customer is ruler of our domain. Without falling deep into a series of Game...
copyblogger.com/content-gaps/
Pistols to PCs: Criminal Syndicates, Gangs, and Cybercrime
Originally my interest in gangs was purely scholastic – I researched street gangs for a history course. Since then, however, that pursuit has evolved (devolved?) into a preoccupati...
shoemoney.com/2014/05/28/pisto...
Should Your Site’s Design Be Sexy or Smart?
This might surprise you. (It surprised me.) Since being released in February, Parallax Pro has been the top-selling child theme for Genesis. No, that’s not what is surprising....
copyblogger.com/sexy-or-smart-...
Introducing the New PPC Hero
It’s a big day. One that’s been a long time coming, and one that’s taken a lot of time, effort, and energy here at the Hanapin offices. But it’s finally here, and we’re proud to fi...
ppchero.com/introducing-the-ne...
Lasek, Clearly the Worst Decision I Made, Recovery Wise.
Recently I got Lasek Surgery done and let me tell you it is the best decision I made. The only problem is the recovery, it sucks. The rewards is def amazing and perfect. I can see...
ianfernando.com/2014/lasek-cle...
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