PPC Hero · Posted Feb 13 2015

Benefit From Better Search Functionality In AdWords Editor 11

Google recently launched version 11 of AdWords Editor. Besides feature updates, the editor received an overhaul to the search functionality. Although it takes a little time to get...

ppchero.com/benefit-from-bette...
Copyblogger · Posted Feb 13 2015

The Excitement of a Rock Concert. The Education of a Graduate Course.

Check out the entire Authority Rainmaker experience here, and take advantage of Early Bird registration. We’ll see you in sunny Denver in May!   (If you like this video by The...

copyblogger.com/connect-at-aut...
TUNE Blog · Posted Feb 13 2015

Deciphering Consumer Expectations and Dating Apps

This article is co-authored by Heidi Grey and Saira Nayak. Online dating is the modern version of the fairy tale ball or the good old-fashioned barn dance. Instead of everyone sa...

tune.com/blog/deciphering-shad...
TUNE Blog · Posted Feb 12 2015

3 App Marketing Faux Pas and How to Avoid Them

Before 2007, the term “smart phone” sounded as cheesy and unimaginable as the 1999 Disney Channel original movie “Smart House.” Since then, hashtags have made their way (sometimes...

tune.com/blog/3-mobile-app-mar...
PPC Hero · Posted Feb 12 2015

[Toolkit] The Ultimate AdWords Bundle For PPC Success

From the basics to advanced topics, become an AdWords expert! Google processes nearly 6 billion searches every single day. Its the largest search marketing platform out there and...

ppchero.com/toolkit-the-ultima...
PPC Hero · Posted Feb 12 2015

Should You Localize Your PPC Campaigns?

A local PPC strategy is not only for franchise businesses. For businesses that depend on in-store purchases, like restaurants and furniture stores, geotargeting is part of the camp...

ppchero.com/should-you-localiz...
PPC Hero · Posted Feb 12 2015

How Bing Ads Tablet Bid Modifiers Helped Reduce CPA by 47%

The PPC industry is always evolving and changing. One of the biggest changes to impact the PPC community was the roll-out of AdWords enhanced campaigns and Bing Ads compatibility w...

ppchero.com/how-bing-ads-devic...
PPC Hero · Posted Feb 11 2015

Give Your Product Feed The Attention It Deserves

At this point, any ecommerce advertisers who aren’t running Google Shopping campaigns (or have at least tried them) are being left in the dust. According to RKG’s Q4 2014 Digital M...

ppchero.com/give-your-product-...
PPC Hero · Posted Feb 11 2015

New Upgraded URLs for Faster and Easier URL Tracking

Constant connectivity has increased the ways that people engage with your business, meaning more data and metrics for you to use to manage ad performance. Google is introducing Upg...

ppchero.com/new-upgraded-urls-...
Copyblogger · Posted Feb 11 2015

The Smart Way to Use Surveys to Engage and Grow Your Audience

Last month, you may have seen Copyblogger’s 2015 Cost of Online Business Report that analyzed the results of a survey we conducted on the blog. The report explores the cost of do...

copyblogger.com/power-of-surve...