Year-Over-Year Performance is Rarely “Apples-to-Apples”
People love to talk year-over-year performance – both the good and the bad. Every six months (or so), we will do an account review for our clients. A lot of the time, if there is y...
ppchero.com/year-over-year-per...
How to create a KILLER sales video
My Good friend Neil Patel over at Quick Sprout posted a great infographic explaining how to create a great sales video. Creating a info/sales video that converts well is a delicat...
shoemoney.com/2015/03/02/how-t...
How to Crowd-Publish Your Content Without Asking for Money
If you read the headline, “Portland Entrepreneur Raises $13 Million by Enticing 62,000 People to Buy His Cooler,” which part fascinates you? How about, “7,000 Hungry Folks Raise...
copyblogger.com/crowd-publish-...
[MASSIVE How To Guide] Monitoring Your Landers, Tracker and Offers with Pingdom
Share Tweet LinkedIn 34shares Welcome to another one of my ultimate guides, this time for a tool I can’t live without, a tool I use to ensure I make more money at the end...
iamattila.com/media-buying-101...
And the Hero Conf Guest Post Giveaway Winner is...
…JD Prater, Paid Search Specialist at Inflow! JD had what was by far our most popular blog post on 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved. For the...
ppchero.com/and-the-hero-conf-...
Calling all PPC Hero Allies: Follow us, like us (get to know us!)
Do you love PPC Hero and don’t want to miss a single post? Then you should follow us on Twitter and like us on Facebook! Not only do we share all the brand new posts on PPC H...
ppchero.com/calling-all-ppc-he...
Device Targeting Changes Coming To Bing Ads
Bing Ads rolled out tablet-related device targeting changes in October of last year. Beginning March 23rd, the engine will further consolidate by adding smartphones into a single,...
ppchero.com/device-targeting-c...
Hero Conf 2015, Final Discount on Seats & Day 1 Keynotes with...
Act Before Saturday to Access our Final Early Bird Rates! Hero Conf 2015 is quickly approaching. The PPC Conference of the Year is April 27-29 at the Hilton Portland and Executiv...
ppchero.com/hero-conf-2015-fin...
[Whitepaper] Digging Deeper: New Ways To Optimize Your Google Shopping Camp...
With the full upgrade to Google Shopping campaigns in late 2014, advertisers are becoming accustomed to all of the options and optimization opportunities that the new format offers...
ppchero.com/whitepaper-digging...
Three Misconceptions About Modern SEO That Confuse Content Marketers
What’s the reality of search engine optimization after the Google Hummingbird update? Can someone destroy your business with negative SEO? Did Google kill the concept of AuthorRank...
copyblogger.com/danny-sullivan...
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