The Zen of Measurement, Optimization, and Focus
In this new series on The Mainframe, hosts Tony Clark and Chris Garrett discuss the importance of the right metrics in growing your business, and why you should not be paralyzed by...
copyblogger.com/mn-zen-metrics...
The Problem with the ‘Hell-For-Leather’ Writing Movement
As of late, it’s fashionable to write hell for leather. In fact, there’s a hot cottage industry in the writing culture. But is it good for the writing community? Or detrimental?...
copyblogger.com/rd-hell-for-le...
Why Don’t Some Online Courses Sell?
Online courses are a great way to build a business. They’re also a great way to get better-qualified clients, or build an additional revenue stream by providing an alternative to y...
copyblogger.com/un-sell-online...
Two Ways to Turn Facebook Fans into Paying Customers
Jon Loomer has been using Facebook for business since 2007. And despite the ever-changing landscape, Jon has continued to thrive by marketing on the platform. Jon is now a leading...
copyblogger.com/tt-facebook-to...
3 Easy Ways to Expand Your Creativity
Imagination is more important than knowledge. – Albert Einstein Remember when you were little and the best gift of all was a large cardboard box? That box could be anything f...
copyblogger.com/expand-your-cr...
What Craft Beer and Food Trucks Can Teach Us About the Power of Collaboration
Your fellow Showrunners, even those serving the very same niche(s) that you’re serving, are not your enemies. 95 percent of the world has no idea what you’re doing as “podcaster,”...
copyblogger.com/sr-power-of-co...
Service Provider Problems? 4 Areas To Consider Before...
One of the best lessons I’ve learned in PPC is that my data cannot work in a vacuum. As much as I’d love to watch the clicks roll in and the conversions rack up, I can’t just close...
ppchero.com/service-provider-p...
Hero Conf London: 4 Days Left to Save!
PPC Heroes, time is running thin to register at discounted rates for our inaugural international event. Hero Conf heads to London for the first time, 28-30 October 2015 at th...
ppchero.com/hero-conf-london-4...
New Whitepaper! How To Determine The Right...
Attribution is an issue that affects almost every digital marketing program running more than one form of marketing channel. From Cross-Channel, Cross-Device to Online to Offline c...
ppchero.com/new-whitepaper-how...
John Reese’s Epic Journey
I was a moderator on Digital Point forums back in 2007 when I heard about this John Reese guy. One of the other moderators had a VB plugin and was blown away when Jon promoted it...
shoemoney.com/2015/08/27/john-...
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