Retaining New Readers: First Impression Counts Big Time
Advertisement Since we’re talking about how to keep new readers on your blog, it only makes sense to take a look at the first things they see when they arrive. It is essential to...
dukeo.com/retaining-new-reader...Capturing New Readers: How To Make Them Stick Around For More
Advertisement If you’re getting some good traffic to your blog then you’re probably excited to log in every day and see which of your loyal followers managed to leave the first co...
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How to Become an Expert in Your Field and Love What You Do
Today’s guest on Hack the Entrepreneur is an author, speaker, personal transition expert, educator, strategic advisor, and most of all, an entrepreneur. She has authored several...
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The Transformative Effect of a Well-Built Brand Statement
I spent this past weekend among a group of smart writers at Jeff Goins’s first Tribe Conference in Nashville, Tennessee. Jeff asked me to speak about content marketing (one of my...
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Dan Pink on the State of Free Agent Nation in 2015 (And Beyond)
In 1997, a young man quit his job to become a writer. In January 1998, an article he wrote entitled “Free Agent Nation” appeared in a young magazine called Fast Company, and a care...
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The Episode that Explains the Future of Rough Draft
So, Rough Draft is making a few changes. Good changes. Three in fact. One, after this episode, host Demian Farnworth is taking a break for a month. A month to clear his head. A m...
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Hot Seat: Grilling Jerod Morris on Using Audio Content to Seed a Content Arsenal
This week’s episode of The Lede begins a three-part series in which Pamela “Battle-Ax” Wilson joins Jerod Morris and Demian Farnworth, and the three take turns in the hot seat. Thi...
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How to Turn Bad News into Happy Customers
Anyone can share shiny, happy news in their content — but when it’s time to deliver something less positive, you want to think carefully about how you present the message. In thi...
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Free Download: 119 Facebook Custom Audiences From Hanapin
Facebook advertising is soaring with over 2 million active advertisers. And for good reason too. People are spending a lot of time on Facebook. Among adult Facebook users, average...
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Starting Post Types: Which Ones To Use On A New Blog
Advertisement When you’re starting a new blog you can just sit down and start writing willy-nilly, or you can put some thought into it and actually create something effective. Th...
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