The #1 Conversion Killer in Your Copy (and How to Beat It)
What makes people almost buy? What makes them get most of the way there and then drop out of your shopping cart at the last second? What makes them stare at your landing page...
copyblogger.com/copy-conversio...
Here’s Why People DON’T Buy From You
What makes people almost buy? What makes them get most of the way there and then drop out of your shopping cart at the last second? What makes them stare at your landing page...
copyblogger.com/why-people-don...
Use These 2 Excel Tools To Find Your Next Keyword Target
There are many optimizations to be made in the daily life of account management. In Google AdWords and Bing Ads, specifically, you have a wide selection of bid adjustments, budget...
ppchero.com/use-these-2-excel-...
The Facebook Messenger Platform is Growing
Remember Draw Something? At its peak back in 2012, Draw Something had over 20 million downloads just in its first five weeks on the app store. Now it’s back … sort of. On Janua...
tune.com/blog/facebook-messeng...
A Champion of Creative Play
Life was simple when we were seven, wasn’t it? A puddle and some pebbles, crayons and paper, a piece of chalk and a sidewalk — that’s all we needed to keep us happy and amused fo...
copyblogger.com/creative-play-...
Project-Based PPC Engagements – The Real Story
I took a moment to sit back this weekend and think about what area of PPC I’m most surprised by as we head into 2016. For the first time in a while, it’s not a particular tactic, e...
ppchero.com/project-based-ppc-...
Watch Out, Silicon Valley: India is Becoming the Smartest Mobile Ecosystem
Last month India became the second country to pass the one billion mark in mobile subscriptions, trailing only China. The country of 1.3 billion is due to become the planet’s most...
tune.com/blog/watch-out-silico...
3 Resources to Help Your Content-Driven Website Flourish
Although it’s only January, I refer to this time of the year as “pre-pre-spring” (in the Northern Hemisphere). Call me optimistic. The gingerbread, cinnamon, and pine aromas of t...
copyblogger.com/content-websit...
My 2015 Mistake that Lost Me 130k because of Our Ever Changing Industry
2016 a brand new year. I have learned a lot in the past and especially with such rapid growth in the past 3 years. In 2014/2015, I decided to get a financial advisor to asset my si...
ianfernando.com/2016/my-bigges...
3 Steps To Guide Your Client Through A Website Redesign
Trends change. And do so at the most inconvenient times. When it comes to your website after you’ve finally hit a sweet spot of performance and usability, here comes a new trend th...
ppchero.com/3-steps-to-guide-y...
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