Copyblogger · Posted Nov 18 2015

An Advocate Who Helps People Change the World with Content Marketing

There’s a certain type of client who’s naturally drawn to Amy Butcher’s work. And there’s a certain type of client Amy Butcher is naturally drawn to. The common thread? Amy hel...

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PPC Hero · Posted Nov 18 2015

Why You Need To Constantly Be Innovating

As account managers, we are constantly faced with the challenge of keeping our fingers on the pulse of the latest PPC innovations. It’s always to our advantage to hear about new pr...

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PPC Hero · Posted Nov 18 2015

AdWords Releases New Shopping Metric For The...

AdWords announced yesterday that a new metric called Click Share has been released for Shopping campaigns, just in time for Black Friday. Similar to impression share, the purpose b...

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Copyblogger · Posted Nov 17 2015

How to Rev Up Your Article from the Start

Cartoonists don’t think straight. If you tell them about cars, they think of chewing gum. If you talk to them about dinner, they think of heel balm. In short, they force-fit...

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PPC Hero · Posted Nov 17 2015

Making The Case for Attribution: Prove The Entire...

My Google rep recently shared a study with me that stated people spend an average of 5 hours per day online and visit over 10 different sources before converting. For instance, pot...

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TUNE Blog · Posted Nov 16 2015

Mobile marketing: Brazil by the numbers [Infographic]

Brazil is an untapped market for advertisers and app developers, with more and more people buying smartphones each day and looking for interesting apps to download. See why Brazil...

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PPC Hero · Posted Nov 16 2015

[New Webinar with Quantcast!] Why a Programmatic...

Programmatic advertising is slowly becoming a popular new trend among advertisers. It not only makes ad transactions more efficient, but also more effective, as long as the right d...

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TUNE Blog · Posted Nov 13 2015

ad:tech New York 2015 TUNE recap

Keeping in tone with ad:tech London last month, ad:tech New York had mobile in the forefront. Thousands of brands, agencies, media owners, tech providers, and investors gathered at...

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Copyblogger · Posted Nov 13 2015

3 Resources to Help Content Marketers Learn About Smart Web Design

I like to snack. I’m a big snacker. And I like to examine the packaging that houses my snacks. It’s a side effect of being a content marketer. Recently, I studied the wrapper o...

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TUNE Blog · Posted Nov 12 2015

Welcome to Your Front-row Seat on (Mobile) History

Ever wonder what it would be like to have a front-row seat on critical events in history? The opening skirmishes of the American Revolution, Churchill’s “we shall fight on the beac...

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