A Case for Automated Bid and Budget Management [New...
With all the buzz surrounding Acquisio’s Bid & Budget Management feature, we wanted to take the time to show you how it works, and who it’s working for. On February 20th...
ppchero.com/a-case-for-automat...
Pleading the Case for Conversion Rate Optimization
PPC Hero’s February series will be focused on arming you, the PPC account manager, with all the necessary ammunition to make a strong argument for adding new focus areas in your pa...
ppchero.com/pleading-the-case-...
How Email Design Limitations Can Actually Be Liberating
Long before email newsletters became a central part of my life, I harbored dreams of being a famous jazz guitarist. While I know now that fame and jazz is a mythical combination...
copyblogger.com/keep-email-sim...
Free Shirt Friday- Max Bounty @MaxBounty
This week’s Free Shirt Friday comes from Max Bounty. Since 2004, more than 16,000 affiliates have depended on MaxBounty for revenue from CPA advertising.They are renowned for weekl...
shoemoney.com/2014/02/14/free-...
Happy Valentines Day From PPC Hero!
With love in the air, we thought we’d share a few articles that have gotten a lot of love and attention from our favorite PPC Hero readers, you! Here are just a few of t...
ppchero.com/happy-valentines-d...
Leads, Be Mine: How to Romance Your Target...
Valentine’s Day is here, love is in the air, and everyone is looking for new and old ways to make a lasting connection with the people they care about. For marketers, that means pr...
ppchero.com/leads-be-mine-how-...
Timeless Marketing Advice from the Father of Advertising’s Favorite Book
Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life.~ David Ogilvy The moment I saw these...
copyblogger.com/scientific-adv...
Homeless Millions – One Man’s Journey From Nothing To Everything
Park Slope is a lonely place for a homeless man. Greg Murjani was living on the streets, struggling day by day to get by. Winning the lotto for him was finding an old radio in the...
shoemoney.com/2014/02/13/homel...
Hero Conf 2014 Workshops are Nearly Sold Out!
Only 10 seats remain for our valuable 1-on-1 workshops at Hero Conf! These workshops are the perfect opportunity to work side-by-side with our digital advertising experts to expl...
ppchero.com/hero-conf-2014-wor...
Google Announces Attribution Modeling in...
Google has just released the Search Funnels Attribution Modeling Tool in AdWords. This tool allows you to identify campaigns, ad groups, or keywords that are assisting conversions...
ppchero.com/google-announces-a...
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