Reframing The Conversation: The Benefits Of Profit-Based PPC Management
As digital marketers, many of us are used to being multilingual when it comes to communicating KPIs to clients. Some clients are interested in efficiency metrics, like ROAS, CPA, o...
ppchero.com/the-benefits-of-pr...
Types of Advertisement Frauds Marketers Should Avoid
Unfortunately, fraud is everywhere and what’s more alarming is that it can destroy your business slowly without you even knowing it. It’s one of the endless issues that you should...
trackier.com/blog/types-advert...
Digital Nomad Hammock Life
Umtamvuna River Lodge, South Africa “I prefer to work in a hammock. I think work should be fun. It should be enjoyable. It should be satisfying.”...
mrktrs.co/trees-water-hammock-...
4 Performance Marketing Trends to Watch in 2018
Performance marketing is here to stay. In fact, we believe pretty strongly that all marketing should be measured on performance. But that’s not to say the industry isn’t changing....
tune.com/blog/4-performance-ma...
Miss ‘Mad Men’? Relive the Nostalgia with These 1960’s Ads
After watching Mad Men, your office life was probably pretty droll in comparison. You don’t have a liquor cabinet behind your desk. You might not have a secretary at your beck and...
shoemoney.com/2018/02/19/miss-...
How to Outsmart Writer’s Block with Neuroscience
There are approximately 86 billion neurons in the human brain, give or take a few million. Our next closest competitors in the animal kingdom are gorillas, who have around 33 bil...
copyblogger.com/outsmart-write...
MRKTRS Royal Highness
Ubud, Indonesia Want to live like a king?! It’s hard to look past Ubud for luxury pads in the wilderness. Here’s @timothysykes working from his th...
mrktrs.co/mrktrs-royal-highnes...
Connecting With Your Customer After App Install
This article was originally written for the March print edition of Mobile Marketing Magazine. Peak App. App-plateau. Appocalypse. Call it what you like, the days of relying on mo...
tune.com/blog/connecting-custo...
What Does a Website Administrator Do?
Webmasters used to be a complete mystery to me. They seemed like the Wizard of Oz sitting behind his curtain pulling levers and creating a huge visage. I had no idea that the web w...
shoemoney.com/2018/02/16/what-...
Revisiting Quora: An Unexpected Success!
A few months ago, I wrote a basic guide on How To Setup A Campaign In Quora Ads. At the time the guide was written, our team was in the early phase of testing the various campaign...
ppchero.com/a-review-of-target...
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