AMNavigator · Posted Jul 30 2009

Types of Social Media to Use in Marketing

There is a number of social media channels/types that a company — be it an online-based, or a brick-and-mortar one — can successfully use in their marketing. I could count the foll...

amnavigator.com/blog/2009/07/3...
Shoemoney · Posted Jul 30 2009

How Do I Make Money with Twitter? – Past, Present & Future

A couple weeks ago while speaking on a panel at Guy Kawasaki’s revenue Bootcamp (video coming soon), the moderator asked me, “If you were running Twitter, how would you monetize it...

shoemoney.com/2009/07/30/how-d...
AMNavigator · Posted Jul 29 2009

Lowering Affiliate Commission Rates = Big Mistake

Every once in a while affiliates post (in blog, forum, or other social media channel) about merchants lowering the affiliate commission rates in their affiliate programs. History a...

amnavigator.com/blog/2009/07/2...
Shoemoney · Posted Jul 29 2009

PPV Advertising 101 – Untap the Potential (Part 2 of 3)

So you’re all signed up to Mediatraffic and Trafficvance, right? Well even if you’re only with Mediatraffic for now that will be good enough to get you started. You should know b...

shoemoney.com/2009/07/29/ppv-a...
Shoemoney · Posted Jul 28 2009

Only 1 Day Left On The Affiliate Summit Charity East Auction

Last December Trainsignal.com, who does computer training in various formats, won my Affiliate Summit West charity auction for $10,000. When they saw this year’s charity auction...

shoemoney.com/2009/07/28/only-...
Shoemoney · Posted Jul 28 2009

No, You Are Not Qualified to Speak at Conferences

I got the idea for this post last week, and before I could sit down and write it I caught The Yes Men Fix the World on HBO. It so beautifully exemplified my point that I felt I had...

shoemoney.com/2009/07/28/no-yo...
AMNavigator · Posted Jul 28 2009

Cookie-less or Cookie-free Affiliate Tracking Solutions

I have blogged about the problem of disabled cookies, and how situations when the end users refuse to accept cookies may hurt the affiliate tracking. In my response I have mentione...

amnavigator.com/blog/2009/07/2...
Copyblogger · Posted Jul 28 2009

What the Horizon Realty Fail Can Teach You About Social Media

If you haven’t heard the story yet, a Chicago real estate company called Horizon Realty Group filed a lawsuit against one of its tenants on Monday. She apparently made a snarky rem...

copyblogger.com/horizon-realty...
Shoemoney · Posted Jul 27 2009

PPV Advertising 101 – Untap the Potential (Part 1 of 3)

Exactly is Pay Per View Advertising? PPV (Pay Per View) is also known as contextual advertising. PPV (also called CPV) is technically Adware, not to get confused with spyware. Ad...

shoemoney.com/2009/07/27/ppv-a...
AMNavigator · Posted Jul 27 2009

Employee Termination and Affiliate Marketing

Rhianna’s comment to my previous post has brought up an extremely important point. Some merchants believe they are being proactive when they terminate relationship with affiliates...

amnavigator.com/blog/2009/07/2...