iDate 2014: Why Doesn’t Every Dating Site Use Performance Marketing?
iDate 2014 was fantastic! It was filled with idyllic California weather, professional networking and a glimpse into how exciting 2014-2015 is looking for the dating industry as a w...
tune.com/blog/idate-2014-doesn...
Amazon Fire Phone: Will apps be its demise?
It’s been talked about for a while now, surrounded by speculation and rumors. And after month of waiting, it’s finally arrived – the Amazon smartphone is here. Although the buzz le...
tune.com/blog/amazon-fire-phon...
Go Beyond The Basics! Guide to Google Adwords -...
By now, you’ve been in PPC for a while and have a basic understanding of how AdWords and PPC works. Now, you’re getting into questions about some technical details like campaign ty...
ppchero.com/go-beyond-the-basi...
Google: Stop Losing the Forest for the...Quality Score
In an effort to provide clarity regarding the components and significance of quality score, Google Chief Economist, Hal Varian released a white paper, Settling the (Quality) Score ...
ppchero.com/google-stop-losing...
Angles: The Secret Sauce to Insane Profits!
In the marketing arena when we say angles we don't mean these: We mean how you frame and present an offer to a user. There are differing perspectives on what an angle is... and ho...
stmforum.com/blog/angles-the-s...
How to Make Money Online Writing Book Reviews
Advertisement FTC guidelines that require a blogger to publicly acknowledge compensation for book and product reviews make it a little tricky for bloggers to make money directly f...
dukeo.com/how-to-make-money-on...
6 Steps for Writing Simple Copy That Sells
Simplicity is the ultimate sophistication. That’s what Leonardo da Vinci said anyway. And four centuries later, Steve Jobs agreed. Actually, Jobs more than agreed. He flat-out...
copyblogger.com/simple-copy-se...
4 Reasons Your Mobile E-Comm Is Still Sucking (& How To Fix It)
When it comes to mobile e-commerce, we tend to go for the big flashy topics and metrics. But we don’t always spend time actually looking into performance and identifying when it’s...
ppchero.com/4-reasons-your-mob...
New AdWords Conversion Settings Now Available in...
The ability to view your goal completions and other statistics from Google Analytics in the AdWords interface is a great feature that Google offers advertisers. As Google AdWords m...
ppchero.com/new-adwords-conver...
Morning Clicks: Mobile is Taking Over the World, and...
Morning Clicks is your mid-week roundup of digital advertising news and notes. We’re your one-stop shop for the most relevant and important news in the PPC world. Grab your cup of...
ppchero.com/morning-clicks-mob...
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