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Advertisement Today we’re going to talk about the importance of your opening paragraph and how to write it so it pulls the reader into your post. It’s a gripping story, really, on...
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Share Tweet LinkedIn 0shares PROBLEM: I have two external 1TB USB hard drives I used to keep my families memories (photos/videos) safe. We have one locked in a safe at a...
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How would you answer the question, “If you were stranded on a deserted island — and could only have five books with you — which five would you choose?” I’d choose my favorite sto...
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As an admitted Apple fanboy, and someone who will reluctantly confess to watching way too much television, I ordered the new Apple TV the morning it became available. After a few w...
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In early 2012, I turned on my corporate-provided laptop for my first day of work writing content for a large technology company. To say I was nervous would be an understatement....
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Advertising on YouTube plays a key role in a marketplace that’s become more social and diffuse. Now that conversion paths are growing and taking place across multiple platforms and...
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A few weeks back I wrote about the consultative approach and how it can be used to manage PPC accounts more strategically. Our key stakeholders expect us to be a strategic business...
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