Targeting a relevant audience is essential for PPC ads. Whether in the Search or Display Network, considerable time and attention is taken to ensure you are reaching an appropriate...
ppchero.com/google-to-receive-...It was a slow morning in my feedly folder for content marketing. My eyes skimmed headline after headline. There was nary a flinch from my oft-twitchy index finger indicating it w...
copyblogger.com/question-headl...“Money talks.” That’s what they say, and that’s what he said to me. Dangle $14 an hour in the face of a 14-year old kid, and I’m in. It helps that my buddy was going to do it...
copyblogger.com/hustle-right/It should be simple: if you bid higher and spend more, you’ll get more traffic, more installs, and more revenue. If you work in user acquisition, the increasingly competitive lan...
tune.com/blog/living-maximize-...Email publishers have nothing to bitch about anymore. Pretty much everything they need is finally available to send the most targeted email offers possible thanks to AdStation. F...
shoemoney.com/2014/01/27/offic...Remember when Google went apeshit over the make money online products with their name on it? Google Money Tree, Google Pro and Google Treasure Chest were immediately sued by Goog...
shoemoney.com/2014/01/27/joel-...PPC and SEO marketers do a lot of optimizing. We optimize for the click. We optimize to be found and shared. We optimize bids to be as effective as they can be down to the very las...
ppchero.com/optimize-for-the-s...A big “thank you” to everyone who listened in on the first episode of New Rainmaker, and for all the positive comments! Since so many have asked for it, I wanted to let you know...
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