Google has just released the Search Funnels Attribution Modeling Tool in AdWords. This tool allows you to identify campaigns, ad groups, or keywords that are assisting conversions...
ppchero.com/google-announces-a...Reporting. It’s the Yin and Yang of the PPC world. On the one hand, we love it. Running AdWords and other analytics reports can tell us how we’re doing, whether we’re succeeding or...
ppchero.com/the-art-of-transpa...Share Share on Google Plus Share Share on Facebook Tweet Tweet this Pin Pin this Share Share on LinkedIn Share Share on StumbleUpon Welcome to the second part of the...
kjrocker.com/blogging/blogging...Share Share on Google Plus Share Share on Facebook Tweet Tweet this Pin Pin this Share Share on LinkedIn Share Share on StumbleUpon So Flappybird is a part of history...
kjrocker.com/case-studies/flap...It’s time to pull back the curtain for just a few minutes and talk about what we’ve learned (so far) from producing New Rainmaker. We’re only three episodes in, but this is somet...
copyblogger.com/new-rainmaker-...February is a crazy month of travel and I just signed on for another event in November. I’m giving you guys plenty of notice. I’ll be the closing Keynote speaker at the IRL (In Rea...
shoemoney.com/2014/02/12/mark-...We talk about tracking a lot in the land of PPC Hero. Tagging URLS. Google Analytics. Keyword-level tracking. We know that the more data we can pull in means a better view of oppor...
ppchero.com/a-double-take-why-...I find it amazing as pay per click professionals we spend so much time talking about account structure, keywords, and bidding, yet ad copy is treated as an afterthought. After all...
ppchero.com/ad-copy-the-forgot...Valentine’s Day is approaching, love is in the air, and everyone is looking for new and old ways to make a lasting connection with the people they care about. For marketers, that m...
ppchero.com/leads-be-mine-how-...It's been a while in the planning phases, but finally this is coming to fruition! On March 14th we're throwing the Thailand STM + F5 Meetup! From March 14-16 we've got a mix of eve...
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