Incentivized vs. Non-Incentivized Mobile Marketing Strategies
One of the most hotly contested topics for mobile app marketers is the use of incentivized ads to drive app downloads. A successful mobile ad incent campaign often requires a high...
tune.com/blog/incentivized-vs-...
The Impact of Campaign Structure on Bid...
In my last post, I discussed how the mismatching of search terms to keywords can dramatically impact bidding decisions and the resulting performance. In this post, I’m going to add...
ppchero.com/the-impact-of-camp...
Watch Part 3 of Google Partners “Ask An Agency” Series
The Google Partners “Ask An Agency” series continues as Hanapin Marketing President, Jeff Allen, speaks about hiring the right people. Watch as Jeff discusses what we look for in n...
ppchero.com/watch-part-3-of-go...
How To Choose the Right PPC Agency - Whitepaper!
The data doesn’t lie! Year after year, the search engine marketing industry continues to expand at double-digit growth rates. With everyone racing to the web to advertise, your spa...
ppchero.com/how-to-choose-the-...
The New Pioneering Launch Process
The old product launches that used to crush it worked like this: Video 1 – The Intro “Vision” and introduction to the “guru”. Video 2 – The pain point you’re going through (wh...
shoemoney.com/2014/09/25/new-p...
How to Make Winning Infographics Without Risk
The infographic is the Salvador Dalí of content marketing. By far the most interesting person at the cocktail party. Who can compete with the thin, longhorn mustache decorated wi...
copyblogger.com/asset-pillar-i...
DIY Standing Desk… In case your Back Hurts like mine did!
Share Tweet LinkedIn 0shares Standing desks are all the hype, and they serve a great purpose for us computer nerds who can’t get off the computer. Well, I don’t have one at...
iamattila.com/fun-stuff/diy-st...
Performance Marketing 101 [Infographic]
Performance marketing is quickly becoming a key component to building a successful digital marketing program, but what does it mean and how does it work? You may find yourself aski...
tune.com/blog/performance-mark...
The State of Paid Search in 2014 - Take The Survey!
Each year, Hanapin Marketing manages extensive research into the State of Paid Search. We conduct research through surveying hundreds of search marketing professionals in decision-...
ppchero.com/the-state-of-paid-...
How to Get Ahead on the Google Display Network
This week, we here at PPC Hero are all about overcoming PPC’s (and life’s) many challenges. For me, those challenges usually encompass policy problems, reporting, training question...
ppchero.com/how-to-get-ahead-o...
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