Copyblogger · Posted Apr 30 2015

Deadly Conversion Busters: Building a Targeted Audience

Lots of people talk about “traffic,” but how can you attract more of the right people? How can you grow an audience of people you can help the most — people who will see success...

copyblogger.com/targeted-audie...
Copyblogger · Posted Apr 30 2015

5 Ways to Write a Seductive Sentence

Here’s the thing: Your sentences don’t have to say much. They just have to say the right things. When you are trying to get people to respond to your articles, subscribe to your...

copyblogger.com/seductive-sent...
PPC Hero · Posted Apr 30 2015

[New Whitepaper!] The Fundamentals of PPC...

It’s a fundamental truth that if you are an advertiser and you are not tracking your conversions— also known as goal completions, lead captures, purchases, or form submissions— you...

ppchero.com/new-whitepaper-the...
PPC Hero · Posted Apr 30 2015

October 2015: Hero Conf Crosses the Pond!

Coming October 2015: Hero Conf London! Same great event, exciting new location. You’ve asked for it PPC Heroes, and we’re happy to make it happen: Our first ever interna...

ppchero.com/october-2015-hero-...
PPC Hero · Posted Apr 30 2015

6 Strategic Tools Your PPC Agency Should Be Providing

While performance and optimizations are a big part of the relationship between a PPC agency and the client, there is one piece that can provide value beyond just the numbers – comm...

ppchero.com/6-strategic-tools-...
TUNE Blog · Posted Apr 30 2015

4 Reasons You Can’t (and Shouldn’t) Live Without View-through Attribution [White Paper]

If you’re in the business of advertising, the name of the game is performance optimization pure and simple. Successfully, and let’s not forget efficiently, optimizing your campaign...

tune.com/blog/new-white-paper-...
Copyblogger · Posted Apr 29 2015

Proof That Grit Is the Only Way to Reach Your Potential

In our culture, much is made of natural ability. But natural ability is nothing without grit. In fact, without grit, natural ability can actually be wasted. Recent science tells...

copyblogger.com/grit/
Copyblogger · Posted Apr 29 2015

How Not to Be a Dirty, Rotten Spammer

Email is an incredibly effective way to nurture prospects and leads, and pave the path for those folks to make a purchase. But so much marketing email goes horribly, horribly wrong...

copyblogger.com/dirty-rotten-s...
Copyblogger · Posted Apr 29 2015

How to Be Smart in a World of Dumb Verbs

Sentences are pretty simple little things. Noun and predicate. So why do we screw them up with lame verbs? Good question. Even in the complex sentence, we still depend upon the n...

copyblogger.com/dumb-verbs/
Copyblogger · Posted Apr 29 2015

How to Avoid the ‘Idea of Entrepreneurship’

Today’s guest on Hack the Entrepreneur is a freelancer turned agency owner and entrepreneur. His first introduction to working for himself was doing side-work after hours. Eventu...

copyblogger.com/idea-entrepren...