Demystifying Average Position in AdWords
I plan to dig into what seems like one of the more simple metrics – average position. It seems pretty straight forward, right? Avg. position is the where your ad lands on the page...
ppchero.com/demystifying-avg-p...
Benefit From PPC And SEO Working Together
The online market is dynamic. A digital marketing strategy that works one month, may falter the next, leaving you scratching your head. This makes it tricky for small companies and...
ppchero.com/benefit-from-ppc-a...
Programmatic is Good for Your PPC Strategy. Here's Why!
Programmatic advertising is still a topic that confuses a lot of marketers today. People are afraid to invest in a new channel at the top of funnel that may not drive performance,...
ppchero.com/why-programmatic-i...
Darts, Drinks, and PPC Fun - Live from London
By now, you know that Hero Conf London is your place for the most actionable, relevant, and inclusive PPC content. We promise 41 of the top experts, 23-25 October, live from The Br...
ppchero.com/darts-drinks-and-p...
The Bold and the Stressful: Smart Ways to Make a Big Move
Sometimes, you just have to muster your courage and do something Big. It might mean making a brave statement with your content, or creating a splash by launching something new and...
copyblogger.com/copyblogger-we...
Mile High On A Phenom 300
Atlantic Ocean Mile high on a Phenom 300. This supreme business jet is extra spacious, can fit an entourage of up to 10 plus has high speed intern...
mrktrs.co/mile-high-phenom-300...
Dial in your reporting with HasOffers
HasOffers is “dialing in” our reporting technology and creating new reports to enhance our clients’ reporting experiences. Here at HasOffers, we care about providing clients with r...
tune.com/blog/dial-reporting-h...
Creative Options for Twitter's Promoted Tweets
Last month I wrote an article on A Strategic Overview For Getting Started With Twitter Ads, and now I want to follow-up with a more in-depth look at the types of promoted tweets yo...
ppchero.com/twitter-ad-options...
Why I Love Broadcasting My Podcast Recordings Live
Seven years ago, I recorded my first live podcast. The process was remarkably simple, even then: my co-hosts and I called into BlogTalkRadio on our phones and we provided postgam...
copyblogger.com/live-podcast-r...
8 questions to ask yourself to better connect your marketing and advertising efforts
According to Joe Stanhope, VP and Principal Analyst at Forrester Research: “Thoroughly understanding adtech and martech convergence is critically important because it drives: Ec...
tune.com/blog/8-questions-bett...
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