The 2 Things that Make a Dull Product Irresistible
When you say the word “data,” few people perk up their ears. It’s a cold word that brings to mind row after row of zeros and ones. Yet, we need data to help us make sound busines...
copyblogger.com/rd-irresistibl...
The 5 Words that Are Key to Podcast Monetization
To start, run, and grow a podcast takes time. A lot of time. Putting in the effort it takes to show up consistently every week and build an engaged audience takes work. A lot of...
copyblogger.com/podcast-moneti...
How to Get Offline Customers Engaged with Your Online Marketing
Can digital marketing work even if your target market isn’t your typical “online audience?” You bet, but it all relies on knowing what to write about and where to publish your c...
copyblogger.com/hp-get-offline...
Postback15: The Videos
This year’s Postback was certainly one for the books. We laughed, we learned and we networked with the best. If you were able to join us, we hope you benefitted from our incredib...
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Showrunner Short: Live Reaction from Podcast Movement 2015
While waiting for Sarah Koenig’s closing keynote at Podcast Movement 2015, The Showrunner hosts Jerod Morris and Jonny Nastor recorded a full episode of The Showrunner from the exh...
copyblogger.com/sr-podcast-mov...
Proof that Stories Can Increase the Value of Even ‘Worthless’ Items
Marketers are agog over stories. For good reason. Your stories lift a prospect out of her ordinary world … and then take her on a journey that ultimately leads to a vision of h...
copyblogger.com/rd-stories/
How to Find Your High-Leverage Outputs, Build Products, and Choose Your Own Path
Today’s guest on Hack the Entrepreneur founded Betterment in 2008 after working as an adviser to Wall Street’s biggest financial institutions. He started Betterment in an attempt t...
copyblogger.com/he-jon-stein/
How Veteran Podcaster and Content Marketer Jerod Morris Writes
The Showrunner behind multiple top-ranking podcasts and Vice President of Marketing for the Rainmaker.FM podcast network, Jerod Morris, paid The Writer Files host Kelton Reid a vis...
copyblogger.com/wf-jerod-morri...
How to Create a Visual Brand and Fight the Dark Forces
Have you seen Star Wars? Of course you have. My colleagues at Copyblogger are a little crazy about this movie, so when they found out that I had never seen Star Wars, they all fr...
copyblogger.com/visual-brand/
An Editor-in-Chief’s Responsibilities in the Digital Age
Jerod Morris, VP of Rainmaker.FM, stops by Editor-in-Chief to discuss the responsibilities of an Editor-in-Chief in today’s on-demand digital content world. Does the current role...
copyblogger.com/ec-responsibil...
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