[Industry Report] The State of PPC 2015/2016
Hanapin officially releases the 3rd edition of our annual State of PPC report. See what the experts cared about in 2015 and what their top priority is for 2016. You’ll find epic in...
ppchero.com/industry-report-th...
PPC Account Audit Survival Guide: Part 1
There are many reasons why you might want to perform a PPC account audit. You could be taking over an account from another agency, previous manager, or colleague or perhaps you jus...
ppchero.com/ppc-account-audit-...
3 Things Your Audience Wants You to Know about Useful Content
Publishing useful content is the backbone of any content marketing strategy. But what does it mean to be useful? Useful content boils down to three things: education, entertainme...
copyblogger.com/ld-useful-cont...
How to Accidentally Start (then Scale) a Business
Today’s guest on Hack the Entrepreneur is the President of the Statements Brand, which includes Statements the Salon, Statements the Academy, Statements Photography, and The Statem...
copyblogger.com/he-nik-trowbri...
How to Develop a Six-Figure Side Gig
In this episode of Youpreneur.FM, host Chris Ducker sits down and talks with Dr. Mark Costes as they dive into how he came from being a burned-out entrepreneur to sharing the strug...
copyblogger.com/yp-mark-costes...
A Reporter Called Me Back … Now What?!
You did it! You pitched a reporter, and he or she called you for comment. In this episode of PR is Dead, you’ll learn best practices for making the most of this exciting opportu...
copyblogger.com/pr-reporter-ca...
A Sneak Peek at the Redesign of Copyblogger.com
Over the past few months, the team at Rainmaker Digital has been working hard to redesign Copyblogger.com. We’re creating a new interface that will be easier to read and use. And...
copyblogger.com/website-redesi...
Workflow and Campaign Performance Are High Priorities In New Bing...
Bing Ads recently announced a number of improvements to Universal Event Tracking (UET), the fairly new conversion and goal tracking, that will also soon power retargeting on search...
ppchero.com/workflow-and-campa...
Are You Too Focused On Your Data?
There is no denying that the appeal of digital marketing is the metrics. In many cases data is as near to immediate as any manager needs. Proper data allows you to more easily make...
ppchero.com/are-you-too-focuse...
How Joe Berkowitz (Journalist and Fast Company Editor) Writes: Part Two
Author and Fast Company Editor Joe Berkowitz stopped by The Writer Files this week. His latest, a humor book titled You Blew It!: An Awkward Look at the Many Ways in Which You’ve A...
copyblogger.com/wf-joe-berkowi...
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