How To Use Multi-Channel Funnels To Improve Your PPC
A successful digital marketing program is based upon a solid understanding of how individual channels interact with each other. Therefore, paid search must be looked at holisticall...
ppchero.com/how-to-use-multi-c...
Affiliate Marketing – CMO's Least Mastered Area of Digital Marketing
A recent collaborative survey, conducted by Fanatics Media in partnership with Marketo, produced an eye-opening Chief Marketing Officer (CMO) Benchmark Report. Among the other thin...
amnavigator.com/blog/2016/02/1...
QUICK GUIDE: How to convert list of keywords into exact match for Google Adwords in just a few seconds
Share Tweet LinkedIn 12shares You will need NOTEPAD++ for this one, or similar editor that supports reg expressions. Make sure you have your list of keywords in a list tha...
iamattila.com/keyword-research...
Is Social Media Making Us Dumb?
It’s 2016, and Skynet doesn’t need to send Terminators to wipe us out. A new gaming app ought to do the trick. I’ve seen the best minds of my generation destroyed, made starving...
copyblogger.com/social-media-d...
How To Find Your Competitors' Bidding Schedule
Over the last few months, I’ve written articles on how to best visualize who your true top competitors are by finding rank above share to estimate who is showing above your ad or p...
ppchero.com/how-to-find-your-c...
If I Had To Name My Mentor
I get asked all the time about who I follow or who I look at as a mentor. My answer is that I listen to everyone but I do not follow anyone. However, with that said, the guy...
shoemoney.com/2016/02/09/if-i-...
This Simple Illustration Explains the Difference Between a Cornerstone Content Page and a Blog Post
In January, we launched a Copyblogger Content Challenge mini course. It was designed to help you understand, build, and improve cornerstone content pages. The response was immens...
copyblogger.com/cornerstone-co...
Making A Commitment To Our Community
“If I could call this anything, it would be meat confetti.” I can safely say it was one of the weirder sentences I have ever said on a Tuesday afternoon, but then again I hav...
ppchero.com/making-a-commitmen...
Amazing Automated PPC Rules You Must Use
Google and Bing allow you to create automatic rules that can run at scheduled times to make your PPC life easier. You are able to make changes to ad status, bids, budget, keywords,...
ppchero.com/amazing-automated-...
[New webinar with Seer Interactive!] How to Identify...
At the core of marketing success is a philosophy rooted in reaching the right people, with the right content, at the right time through the development of key audience personas. We...
ppchero.com/new-webinar-with-s...
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