Want to Be an Amazing Writer? Read Like One
When it comes to reading, there are two ditches modern-day web writers may fall into. Both are notorious, unrefined, and dangerous — especially if you want to be more than an ordin...
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Rainmaker Rewind: Things I Love/Things I Hate #3, Nerdy Nummies and Crummy Content
This week’s edition of Rewind (and from now on, for that matter) is going to look a little different. I love sharing my favorite episode of the week with you so that won’t be ch...
copyblogger.com/rainmaker-rewi...
Have You Heard About the New Mobile Event Series in Seattle?
TUNE has been on a mission to make mobile marketing better for everyone. You’re probably thinking, how does a 350-person startup headquartered in Seattle even begin to do such a th...
tune.com/blog/have-you-heard-a...
Mobile Ads: 70% of Smartphone Owners Won’t Pay Even $1 to Avoid Ads
Would you pay $1/year to avoid all ads in all apps? Considering how hot mobile ad blocking is getting, you might be tempted to say yes. If you did, however, you’re in a very smal...
tune.com/blog/mobile-ads-70-of...
CMOs at Dailymail/Elite Daily, WeddingWire, and MAC Presents Join Panel at M1 Summit
Our next CMO Connect panel is taking over the main stage (upstairs) at M1 Summit New York on May 17th. This Mobile-First Summit features a full day of panels and talks on the lates...
tune.com/blog/cmos-from-dailym...
Shopping Ads Confession: I Think Custom Labels Are...
I have a confession to make. I rarely use custom labels in Shopping ads. I realize that, in PPC-land, this is akin to admitting I don’t have my attribution models fully w...
ppchero.com/shopping-ads-confe...
5 Remarkable Qualities of Effective Online Content
When I prepare for a presentation on digital business and content marketing, I think a lot about what I want the audience to take away. Of course, there’s always the First Rule...
copyblogger.com/content-market...
CMOs from Refinery29, Sling TV, Belkin, and Keep Join Our Next CMO Connect Panel
If you’re a Chief Marketing Officer or a marketer wanting to stay ahead of the curve in mobile, you won’t want to miss this. We’re hosting a CMO Connect panel in New York City on M...
tune.com/blog/cmo-connect-chie...
Harness The Power of Customer Match - Strategies...
Customer Match is the link between your hard-earned customer email list and your AdWords advertising strategy. Customer Match, which was introduced to AdWords advertisers in late 2...
ppchero.com/harness-the-power-...
Everything You Need To Know About Facebook Lead Ads
Facebook has been all-the-buzz lately as Q1 revenue grew 52%, blowing analysts projections out of the water. 82% of Q1 revenue came from mobile advertising. eMarketer predicts that...
ppchero.com/everything-you-nee...
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