What’s the Difference Between a Professional Writer and a Content Marketer?
I’ve been a writer for a long, long time. I’ve written something every day for around 30 years now. (Okay, I took about a week off when I had a C-section.) I’ve been a content ma...
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Amazon Affiliates Use These Tips For Explosive Growth
Share Share on Google Plus Share Share on Facebook Tweet Tweet this Pin Pin this Share Share on LinkedIn Share Share on StumbleUpon I honestly believe the Amazon affi...
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Google To Release New Shopping And Travel Features
Well, we have all survived another Amazon #PrimeDay! Whether or not you found a great deal on Tuesday, Google has ensured that no PPC-er left the event empty-handed. According to t...
ppchero.com/google-to-release-...
Are Your Expanded Text Ads Lit?
Dear reader, here is a confession: I am too old to be using slang and I am especially too elderly to be trying so hard to incorporate colloquialisms into a post about Expanded Text...
ppchero.com/are-your-expanded-...
It's Live: Explore the Hero Conf London Schedule Now!
It’s that time again. With the help from the crew here at PPC Hero, we’ve nearly filled the schedule for Hero Conf London with 40 all-new, all-PPC sessions. If that’s an adeq...
ppchero.com/its-live-explore-t...
Webinar: Navigating Location-Based Mobile Marketing
There’s no better time to be a mobile marketer, and our next webinar is going to show you exactly why. With more than 85 percent of smartphone users never more than three feet away...
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3 Unexpected Ways Writers Deliver Value (So They Can Charge More)
In today’s world, the writer runs the show. Not just any writer, of course. The pennies-a-word scribe may barely scrape by. But the quality professional writer — the writer who d...
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The Art Of Paid Search Promotional Copy
Most businesses have a love/hate relationship with promotions. Often a promotion implies that you as the seller are offering some good or service at a more convenient rate for the...
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Use These Methods to Get Your Mobile Ads Seen
The mobile ad marketing battlefield is fierce. Your understanding of marketing has to go beyond a great marketing campaign — you have to get that campaign on different channels and...
tune.com/blog/mobile-marketing...
How to Write with Power and Authority, Even if You Feel Like a Nobody
In this overcrowded online world, do you ever wonder why people would listen to your advice? I used to feel the same way. I didn’t understand why people would read my writing...
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