How to Answer the Most Important Question About Becoming an Exceptional Writer
Have you ever asked yourself why you want to become a writer? You should. Because writing can be a thankless job. Like doing the laundry. Listen. There will be times when you w...
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The Single Most Important Reason Why You Should Start a Podcast
What are the most intimate activities that you do on a daily basis? Whoa, whoa, whoa. Back up. Not those activities. Okay, so I walked right into that one. My bad. Let me tweak t...
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4 Design Principles You Need To Understand In Conjunction...
Website design can be a personal matter. What you think looks good, may not look good to another. The hope is that your design inspires others and generates a reaction from viewing...
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Why Every Great Website is a Membership Site
The world of marketing is being turned on its head. Instead of messaging that promises an experience, effective marketing must itself begin the experience. Does that make it “mar...
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Bridget Hilton on Building a Business Around Your Passions
Today’s guest on Hack the Entrepreneur is a social entrepreneur. About 10 years ago, she took some off-the-cuff advice that said, “you should build your career around three things...
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4 Things That Can Make Writers Famous
You don’t become an exceptional writer by galloping recklessly into the ring. There’s more to conquering obscurity and overcoming neglect. Four things, in fact. Rough Draft ho...
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How to Write Not-to-Miss, Valuable, Unique Content
After discovering that content marketing was the perfect fit for her online business, Editor-in-Chief host Stefanie Flaxman realized she had a lot of work to do. What was she goi...
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Target New Audiences Through Paid Search
PPC provides a highly controllable channel from which you can test, forecast and project business goals and performance through. So what this means for paid search is that it is ti...
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[New Webinar with Kissmetrics!] Analyzing Your...
When you are in the trenches of your account day in and day out, it’s hard to see what’s really going on sometimes. Without regularly auditing your PPC account, you never know if y...
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2015 Search Marketing Madness Winner Announced
The votes are in and we have a winner. Congratulations to Susan Wenograd for winning the 2015 PPC Hero Search Marketing Madness Tournament! Susan defeated AdWords Editor...
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