How to Get the Most Out of Professional Conferences
Professional conferences are an exciting way to gain new knowledge about your field, share the knowledge you already have, and build your professional network. With so many ways to...
ppchero.com/how-to-get-the-mos...
GDPR and MarTech: What You Need to Know
Big data can be a marketer’s best friend. More data means better customer insights, more options for personalization, and enhanced methods to acquire, engage, and retain consumers....
tune.com/blog/gdpr-martech-wha...
Mari Smith to Keynote Affiliate Summit East 2018
There will be a keynote session covering what is working on Facebook for affiliate marketers at Affiliate Summit East 2018 (https://affiliatesummit.com/events/ase18/) on Monday, Ju...
affiliatesummit.com/blog/mari-...
Why Warren Buffett Still Uses a Flip Phone
Why doesn’t Warren Buffett use a smartphone? Because he’s “out of touch.” His words. Not mine. But why are people even asking this question? Because Warren Buffett owns a large c...
shoemoney.com/2018/03/19/warre...
The Coffee Shop Is Sexier than The Bar
The coffee shop is your answer to a power outage in your home. The bar is your existential crisis. The bar is trite debauchery. The coffee shop is a romantic partnership betw...
copyblogger.com/coffee-shop/
Amazon Updates AMS Reporting Abilities
If you have ever used Amazon Marketing Services (AMS), Amazon’s PPC platform, I guarantee you remember the absolute hassle of pulling a report for a campaign. Getting account level...
ppchero.com/amazon-updates-ams...
New Paid Social Insights to Maximize Your ROAS
We all know that social is always changing, but especially now it seems that there are some major trends shaking up the PPC industry. When it comes to paid social, advertisers need...
ppchero.com/new-paid-social-in...
30% Of Marketing Budgets Wasted? Time To Panic … Or Just Get Smart
Good news gets trumpeted from the rooftops. Bad news gets buried in the backyard. Welcome to the backyard. Six years ago when Scott Brinker’s martech landscape was considerably...
tune.com/blog/30-marketing-bud...
Bot Traffic Is Bigger Than Human. Make Sure It Doesn’t Affect You!
Nowadays, bots account for almost 52% of all web traffic – and most of them are the bad guys, who could damage your performance heavily. Your A/B tests might lead you to choose the...
voluum.com/blog/bot-traffic-bi...
Why I think Filipinos Are Not the Best Choice When it Comes to Outsourcing Projects
I have literally given up up on hiring anymore filipino remote workers. I have found that filipinos are not that competent when it comes to creativity and trying to learn on their...
ianfernando.com/2018/think-fil...
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