Copyblogger · Posted Aug 12 2006

What’s Your Story?

In my last post, I used a story to illustrate that storytelling (which is the most powerful copywriting technique) is also perfectly suited for highly effective blogging. The...

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Copyblogger · Posted Aug 10 2006

The Most Powerful Blogging Technique There Is

Want to become a more effective, engaging blogger? Of course. But we also want to come across in an authentic, conversational way, and many may be scratching their heads wonder...

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Shoemoney · Posted Aug 10 2006

Holy Crap Alarms And Machine Guns At The San Jose Airport

My wife, 7 week old baby, business manager and photographer had already flown earlier this morning out and told me to expect 2-3 hour delays for security after the events this morn...

shoemoney.com/2006/08/10/holy-...
Shoemoney · Posted Aug 10 2006

What I Did At San Jose SES 2006

Before SES I had spent the last 4 crazy days in Las Vegas going to sessions and partying pretty good at DefCon. For San Jose I left straight from Las Vegas to San Jose and Rendevou...

shoemoney.com/2006/08/10/what-...
Copyblogger · Posted Aug 08 2006

Why “Content” Has Become a Dirty Word

The longer I publish online, the more I dislike the word “content.” While marginal material has always been published, the web has really worked to change the definition of “cont...

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Copyblogger · Posted Aug 07 2006

Link Karma 2: Link Harder

Time for more quality links in the name of achieving good Link Karma, and a fun new game you can play from the comfort of your own home (details at the end of the post). Here we...

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Shoemoney · Posted Aug 06 2006

DefCon To SES – Some Security Issues

I am on the plane killing time and just thought I would put together some thoughts going through my mind as I transition from DefCon mentality to SES. First of all if any of you...

shoemoney.com/2006/08/06/defco...
Shoemoney · Posted Aug 05 2006

Get A Invite To One Of The Hottest SES Parties

SeoRockstars Co-Host Greg Boser has posted about a private party one of his clients is having for Speakers and a few attendees on Sunday night. If you are going to be in San Jose S...

shoemoney.com/2006/08/05/get-a...
Copyblogger · Posted Aug 04 2006

Still Not Convinced that Headlines Make All the Difference?

You’ve got to see this then — wisdom from the mouths of geeks about the power of writing great headlines. Apparently some Digger submitted a story about the all too important top...

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Shoemoney · Posted Aug 04 2006

Adcenter Threatens To Suspend Accounts

So I am here at Defcon in Las Vegas and today I wake up to 4 voice messages from people who say they got emails from adcenter saying their account was going to be suspended if they...

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