If It Doesn’t Sell …
Advertising legend David Ogilvy hated the word “creative” in the context of the work his firm did for clients. In Confessions of an Advertising Man he wrote, “I tell new recruits t...
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Your imagination is your preview of life’s coming attractions.
Advertisement Albert Einstein
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Social Media Traffic: The Growth Will Never Stop
Advertisement Lots of people are now calling time on SEO – they’ve had enough with endless algorithm changes ruining all of their hard backlink building work. There are few alter...
dukeo.com/social-media-traffic...Ninja Writing Skills: 12 Techniques To Boost Your Writing
Advertisement Constantly producing fresh content for your web properties can become really tricky if you don’t apply the right techniques to the process. Sure, you can write 20 bl...
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Free Shirt Friday – Del Monte Agency
Claiming “Consumers are not passive” Del Monte Agency puts a different spin on advertising. I mean these guys claim that their advertising is better than anyone else’s, that’s enou...
shoemoney.com/2012/05/04/free-...
New Series: Google Analytics Test Lab
Are you lost trying to use Google Analytics data to analyze or enhance your PPC accounts? Are you a veteran Analytics user looking for some more advanced tips? If so, this month’s...
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HasOffers Wins Seattle 2.0 Bootstrapper of the Year
I work with an awesome team of people at HasOffers! We’re building industry leading affiliate tracking software and innovating in the mobile app tracking space. What’s truly amazin...
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Outsourced Program Management: What Different People Think OPMs Do
Outsourced program management is frequently misunderstood; and explaining what an OPM (outsourced program manager) does is not any simpler than describing what affiliates do, or wh...
amnavigator.com/blog/2012/05/0...
7 Content Marketing Articles Worth Reading
This week on The Lede … Stop Waiting to Be Picked Why Storytelling is the Ultimate Marketing Weapon Neil Patel’s Method for Finding Great Blog Content Three Reasons Why Ev...
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7 Timeless Business Lessons You Can Learn from Hollywood Screenplays
I love movies. In fact, movies are what led me into copywriting and eventually to building a successful software company. Better explain that one, huh? Back in 1997 when I bolt...
copyblogger.com/the-hollywood-...
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