6 Strategic Tools Your PPC Agency Should Be Providing
While performance and optimizations are a big part of the relationship between a PPC agency and the client, there is one piece that can provide value beyond just the numbers – comm...
ppchero.com/6-strategic-tools-...
4 Reasons You Can’t (and Shouldn’t) Live Without View-through Attribution [White Paper]
If you’re in the business of advertising, the name of the game is performance optimization pure and simple. Successfully, and let’s not forget efficiently, optimizing your campaign...
tune.com/blog/new-white-paper-...
Proof That Grit Is the Only Way to Reach Your Potential
In our culture, much is made of natural ability. But natural ability is nothing without grit. In fact, without grit, natural ability can actually be wasted. Recent science tells...
copyblogger.com/grit/
How Not to Be a Dirty, Rotten Spammer
Email is an incredibly effective way to nurture prospects and leads, and pave the path for those folks to make a purchase. But so much marketing email goes horribly, horribly wrong...
copyblogger.com/dirty-rotten-s...
How to Be Smart in a World of Dumb Verbs
Sentences are pretty simple little things. Noun and predicate. So why do we screw them up with lame verbs? Good question. Even in the complex sentence, we still depend upon the n...
copyblogger.com/dumb-verbs/
How to Avoid the ‘Idea of Entrepreneurship’
Today’s guest on Hack the Entrepreneur is a freelancer turned agency owner and entrepreneur. His first introduction to working for himself was doing side-work after hours. Eventu...
copyblogger.com/idea-entrepren...
Here’s How Henry Rollins Writes (Slightly NSFW)
Prolific is a weak word to describe Authority Rainmaker 2015 keynote speaker Henry Rollins. In fact, most words fail to capture his many dimensions. In August of 1981, young Henr...
copyblogger.com/how-henry-roll...
How Neuroscientist Michael Grybko Defines Creativity
Have you ever wondered how prolific writers summon vast stores of creativity without seemingly breaking a sweat? The Writer Files host, Kelton Reid, would like to introduce you t...
copyblogger.com/neuroscientist...
Dennis Goedegebuure on the Holistic Practice of SEO and Content Marketing
Listen to Search & Deploy host Loren Baker and Dennis Goedegebuure discuss content for marketplaces, the power of community and audience, and how that content helps attract lin...
copyblogger.com/dennis-goedege...
How to Generate a Never-Ending Flow of Blog Post Ideas
Ever find yourself scratching your head, trying to figure out what to write about on your blog? We’ve all been there. It’s tough to come up with blog post topics week after wee...
copyblogger.com/idea-machine/
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