PPC Hero · Posted Oct 06 2015

Workflow and Campaign Performance Are High Priorities In New Bing...

Bing Ads recently announced a number of improvements to Universal Event Tracking (UET), the fairly new conversion and goal tracking, that will also soon power retargeting on search...

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PPC Hero · Posted Oct 06 2015

Are You Too Focused On Your Data?

There is no denying that the appeal of digital marketing is the metrics. In many cases data is as near to immediate as any manager needs. Proper data allows you to more easily make...

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Copyblogger · Posted Oct 06 2015

How Joe Berkowitz (Journalist and Fast Company Editor) Writes: Part Two

Author and Fast Company Editor Joe Berkowitz stopped by The Writer Files this week. His latest, a humor book titled You Blew It!: An Awkward Look at the Many Ways in Which You’ve A...

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Copyblogger · Posted Oct 06 2015

Email Etiquette: How to Delight Your Newsletter Readers Each and Every Time

If you send an email newsletter but worry you might be making mistakes or getting on people’s nerves, this episode of Hit Publish is for you. Email marketing is a powerful, intim...

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Copyblogger · Posted Oct 06 2015

Minimalism, Success, and How to Be a Big Shot

Today’s episode of Confessions of a Pink-Haired Marketer might seem like a “soft” topic, but it also ties tightly to serious pragmatism about how to reach your goals — and more to...

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Copyblogger · Posted Oct 06 2015

Shakespeare’s 5 Rules for Making Up Words (to Get Attention)

Advertising. Bloodstained. Cold-blooded. Epileptic. Fashionable. Hobnob. Moonbeam. New-fangled. Puking. Swagger. Worthless. Zany. Those are just a sample of the many words Willia...

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PPC Hero · Posted Oct 05 2015

Three Things I Learned About Our Lead Generation Clients

I was recently checking out Hanapin’s very own Carrie Albright’s post on what she’s learned from a year’s worth of hourly ppc data across e-commerce accounts. This post inspired me...

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PPC Hero · Posted Oct 05 2015

[New Webinar!] Why Calls Are Better Than Clicks

Many marketers fixate on actions like getting clicks, web leads, form-fills and email addresses from users. However, are all those email addresses you’re acquiring turning into cus...

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Copyblogger · Posted Oct 05 2015

Up Periscope: Why Twitter’s Live Streaming App is a Personal Branding Game-Changer

Today’s episode of Youpreneur.FM is all about the latest social media favorite, Periscope, and how it’s taking the online marketing world by storm. Chris gives tips on how to st...

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Copyblogger · Posted Oct 05 2015

3 Editorial Lessons from Chief Content Writer Demian Farnworth

Demian Farnworth returns to Editor-in-Chief to share three lessons he learned from recording 100 episodes of his podcast, Rough Draft. Unknowingly, Demian assumed the role of Edi...

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