How to Add Suspense to Your Stories and Dramatically Improve Your Content
At a TED conference in 2008, music conductor Benjamin Zander talks about the story of Shakespeare’s well-known play, Hamlet. In Act One, scene three, Hamlet finds out that his un...
copyblogger.com/add-suspense/
[New Guide!] Go Beyond the Basics in Facebook Advertising
If you have already created your Facebook ad account, crafted some basic campaigns, and learned how to get around the interface, you’re probably ready to jump deeper into Facebook...
ppchero.com/new-guide-go-beyon...
Show Returning Visitors Extra Love Through RLSA
In light of Valentine’s Day, love is in the air and the PPC world is not exempt. We love to see those green deltas when comparing week-over-week or month-over-month performance. We...
ppchero.com/show-returning-vis...
Want a $15,000 Audit for $1,125? Hero Conf Can Help.
That’s right! At Hero Conf Philadelphia, we’re offering a 1-on-1 audit experience that is less than 10% the cost of a typical audit. Spend dedicated time with three different PPC e...
ppchero.com/want-a-15000-audit...
Why Lazy People Make the Best Content Marketers
Traditional marketing and content marketing have something important in common. In order to get the business results you want — more leads, sales, and profits — you have to do th...
copyblogger.com/lazy-content-m...
How To Use Multi-Channel Funnels To Improve Your PPC
A successful digital marketing program is based upon a solid understanding of how individual channels interact with each other. Therefore, paid search must be looked at holisticall...
ppchero.com/how-to-use-multi-c...
Affiliate Marketing – CMO's Least Mastered Area of Digital Marketing
A recent collaborative survey, conducted by Fanatics Media in partnership with Marketo, produced an eye-opening Chief Marketing Officer (CMO) Benchmark Report. Among the other thin...
amnavigator.com/blog/2016/02/1...
QUICK GUIDE: How to convert list of keywords into exact match for Google Adwords in just a few seconds
Share Tweet LinkedIn 12shares You will need NOTEPAD++ for this one, or similar editor that supports reg expressions. Make sure you have your list of keywords in a list tha...
iamattila.com/keyword-research...
Is Social Media Making Us Dumb?
It’s 2016, and Skynet doesn’t need to send Terminators to wipe us out. A new gaming app ought to do the trick. I’ve seen the best minds of my generation destroyed, made starving...
copyblogger.com/social-media-d...
How To Find Your Competitors' Bidding Schedule
Over the last few months, I’ve written articles on how to best visualize who your true top competitors are by finding rank above share to estimate who is showing above your ad or p...
ppchero.com/how-to-find-your-c...
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