How to Analyze Media Buying Campaign’s Variations
Media buying campaigns variations are what’s all about! Keep reading to become enlightened and learn more than our experts! In fact, you should imagine you’ve got a media buyin...
mobidea.com/academy/analyze-ca...
Traffic Factory: Optimization Tips
If you already know how to create a campaign in Traffic Factory this is the article you’ve been waiting for. If you’re interested in this ad network but you’re not sure about how...
mobidea.com/academy/traffic-fa...
5 Facebook Ad Settings to Audit In Your Account
Campaign Objective When setting up campaigns, its a good idea to know what the purpose of your marketing is going to be on Facebook. Luckily, Facebook allows us to choose from se...
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Targeting: How to Get All the Juice? (Part 2)
In the previous article of targeting campaigns we saw the importance of choosing and setting correctly a campaign’s target. In this second part, we focus on the “what to do” afte...
mobidea.com/academy/targeting-...
Targeting Campaigns: How to get all the juice? (Part 1)
Targeting campaigns is huge. It’s one of the most important steps you’ll have to take. By choosing a wrong target, you’re basically signing your death sentence. In fact, by n...
mobidea.com/academy/targeting-...
Frequency Capping: Everything You Should Know
As a media buyer, you’re gonna be able to use a lotta tools when creating a campaign. You may leave some of them by default because their impact on a campaign’s performance is al...
mobidea.com/academy/frequency-...
Banners: Tips To Improve Campaign Performance
Choosing the best banner is not an easy task. It’s not just about selecting your favorite color or matching some words. It’s a hard process but it’s super important. Indeed,...
mobidea.com/academy/banners-ti...
Dayparting: A Way To Boost Your Revenue
Dayparting is a way to explore the best time periods and maximize your revenue like a king. Pay attention to this post to become the dayparting expert! In the competitive world...
mobidea.com/academy/dayparting...
Mobile World Congress 2018: Essential Guide
The Mobidea Crew is getting ready for another edition of Mobile World Congress, one of the world’s most important and popular digital marketing conferences. This will be a memora...
mobidea.com/academy/mobile-wor...
Media Buying 101: What is Real-Time Bidding?
What does Real-Time Bidding or RTB mean in advertising? Time to find out! Online marketing lingo is cluttered with abbreviations, various technical terms, buzzwords, and they o...
mobidea.com/academy/real-time-...
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